Actionable guidance.

  • Track perceptions and behaviors
  • Predict formulary and medical policy decisions
  • Inform health economics and outcomes research designs
  • Test prices and contract terms
  • Segment, profile and target accounts
  • Test value propositions and messages


Leading analytics.

  • Sample with probability proportional to size
  • Probe on organization-specific choice sets
  • Assess organizational readiness to change
  • Identify decision-making heuristics
  • Measure decision-making likelihoods
  • Map service areas and delivery networks
  • Model complex system dynamics


Satisfaction by design.

  • Pivot with boutique consultancy nimbleness
  • Offer therapeutic area non-competes protecting clients’ proprietary insights
  • Guarantee performance
  • Provide unlimited follow-up support
  • Maintain senior manager engagement to ensure success


Significantly different.

  • Leverage 20+ years payer research experience spanning 30+ therapeutic areas
  • Offer 10-day turnarounds and samples of 70+payers covering 200M+ lives
  • Customize all solutions — nothing is off-the-shelf
  • Focus exclusively on strategy and research
  • Donate services to rare disease communities